HOUSE OF VON
A sovereign space for brand, spirit, and story to align.
Where soul, strategy, and aesthetics meet.
ABOUT THE FOUNDER
The Vision. The Vessel. The Voice.
DeVontre “Von” Luna
Founder, Creative Director, Energetic Architect.
House of Von was born from a unique intersection of spirit, strategy, and aesthetic precision—a place where identity becomes destiny, and where brand is treated as a living, breathing extension of the self.
At the center of this vision stands DeVontre “Von” Luna, a multidimensional creator whose work blends intuitive clarity, energetic alignment, and refined creative direction to help visionaries build worlds that feel like home in their bodies and magnetic to the people they’re called to serve
Where Vision Meets Vibration
Von’s gift has always been seeing beneath the surface—into the essence, the emotional architecture, and the energetic framework that makes a brand alive.
Long before House of Von took form, Von was shaping identities, clarifying stories, and aligning people with who they truly are. Every step of his own transformation—the spiritual awakenings, the personal refinement, the discipline, the precision—became the foundation for the House he would eventually build.
House of Von is not just a studio.
It is a sovereign ecosystem of artistry, alignment, and embodied identity.
A Philosophy Rooted in Alignment
Von believes that a brand is not just visuals and messaging—it is a frequency.
A resonance.
A lived experience.
His approach combines:
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Energetic alignment
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Signature identity development
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Visual and creative direction
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Narrative architecture
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Systems that feel smooth, not stressful
Von’s work is both spiritual and strategic, rooted in intuition but translated into precision. His clients don’t just walk away with “aesthetic” brands—they walk away with clarity, embodiment, and a sense of who they were always meant to be.
The House He’s Building
Under Von’s leadership, House of Von has expanded into a multifaceted creative ecosystem, including:
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House of Von Consulting — identity, clarity, alignment, and brand alchemy
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Von Essence Atelier — aesthetic, refinement, and high-touch creative expression
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Von Digital — systems, digital architecture, and visual experiences
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Von Publishing — storytelling, editorial work, and signature releases
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Essence by Von — branded pieces and curated collections
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Von Maison — lifestyle, wellness, and curated living
Each division is designed to serve a different layer of the visionary journey while maintaining a unified, sovereign aesthetic.
A Founder Who Builds with Soul
What sets Von apart is not just what he creates—but how he creates.
His work is grounded in:
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intuition
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energetic clarity
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deep listening
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creative precision
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a commitment to elevating others
Clients describe his presence as grounding, clarifying, and activating—like being seen on a spiritual, emotional, and artistic level all at once.
A Message From Von
“Identity is sacred.
Your story is powerful.
And your presence deserves to feel like truth in motion.
My work is to help you remember who you are, refine how you show up, and build a world that aligns with your purpose, your design, and your becoming.”